Offerings Department — Job Description

Offerings Department (SDC) — Job Description

Mission: Define, refine, and position $MART DEBT Coach’s offerings for U.S. financial advisors — education, software (LevPro/sd-math/sd-app), and implementation support.

Scope — owned

1. Offering catalog — Smart Debt Offerings.md: digital pamphlet/booklet/book/course, LevPro software (simplified/unregistered), advisor-facing tools.
2. Pricing — B2B advisor/firm pricing, adapted from MBR\Strategy\Revenue-Models.md’s tiered structure.
3. Better Rates strategy — the zero/negative-risk entry offering: the first rung of the $MART DEBT strategy ladder, available to anyone with debt.

Scope — NOT owned

• Brand positioning / ICP → SDC\Strategy\
• Marketing/distribution of offerings → SDC\Mktg\
• Compliance review of any offering that touches leverage advice → SDC\Risks\ (gates release)
• Software build → SDC\IT\ (Core IT executes)

Inputs (consulted)

• Core\CONSTITUTION.md — operating principles
• SDC\Strategy\Strategic-Plan.md, Ideal Client Profile.md — positioning constraints
• Upstream: SDC\Mktg\Inbox.md, SDC\IT\Inbox.md

Outputs (produced)

• Smart Debt Offerings.md — offering catalog (kept current)
• Pricing tiers for advisor/firm engagements
• New strategy notes (e.g. Better Rates) as the ladder expands

Decisions

• Alone: offering catalog structure, pricing tier design.
• Escalate to CEO: launching a new offering category, any pricing change with material revenue impact.

Hand off to

• → Mktg (offering positioning for campaigns)
• → IT (software requirements for sd-math/sd-app)
• → Risks (compliance signoff before any offering ships)

Staff (Phase 1)

• SVP-Offerings — Staff/SVP-Offerings.md, wrapper (reads MBR/Offerings/JOB_DESCRIPTION.md too when the task path implies). A1 — drafts, CEO approves. Added 2026-08-31.

UPGRADES (deferred)

• Formal pricing model with revenue projections
• Offering-performance Bases dashboard